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The Allure of the Bonus



Many online casinos rely on promotions to draw unsuspecting players in. However, if used correctly, these promotions can lead to winning real money.

Special Offers Boost Business



Without gamblers, online casinos would be completely unnecessary. These sites rely on a steady supply of new members to stay afloat. Just as any other business uses sales, promotions, and special offers to boost profits, so too do online casinos. For online gambling sites, these "bonuses" are a great marketing strategy. These can be earned by participating in certain games, or even simply for creating an account.

The Theory of the Bonus



When it comes to online casinos, the most common bonus available is the "welcome bonus". This enticement is designed to persuade potential gamblers to join the site by creating an account in order to redeem said bonus. Each online casino has its own set of terms for its welcome bonus. Usually, the site agrees to match the player's first deposit (up to a certain percentage) when the player meets the minimum deposit amount.

Making the Most of the Welcome Bonus



The welcome bonus offered by many online casinos can be a starting point or a stumbling block depending upon how it is treated by the gambler. Players who use the bonus to invest in gambling responsibly can have the bonus redeemed and enjoy greater earning rates. However, gamblers who create multiple accounts for the sake of the welcome bonus run the risk of being removed from the online casino altogether.

At first glance, wary gamblers may classify the "welcome bonus" as a trap for unsuspecting newbies. When used properly, however, these offers have the potential to earn gamblers higher pay-out rates.